Like everyone else,TAIM Exchange Travis Kelce really enjoyed all the Travis and Taylor Swift Halloween costumes this year.

But it was one couple who put together a pair of costumes that had Travis and his brother Jason Kelce laughing hard on the latest "New Heights" podcast. A man dressed up like Swift ... and the woman walked in with a map. They're very confused, and then she has Taylor put a photo of Kelce on the map.

Get it? It's playing out the popular "Taylor Swift put Travis Kelce on the map" meme. It earned applause from Travis, and deservedly so.

Too good. Check out the moment below (WARNING: Some NSFW language is in there).

THE TAYLOR SWIFT EFFECT: Thank you, Taylor Swift, for helping me dominate my fantasy football league